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Thu, 22 January 2009
Being Profitable with Ruth King, Create and Launch an Excellent Marketing Letter

To open the show, we discuss how, in the current economy, people have a real opportunity to taste success.  However, that doesn’t mean to just whip out a letter, stick a stamp on it and expect great things.  Listen in as we give you the vital tips to both creating and launching an excellent marketing letter – and subsequent campaign of many touches.

Our guest, Ruth King, of Profitability Channel and Ribbon, joined us – and to start, jumped in on the opening topic of marketing materials and letters.  From there, we moved on to cover the new show, Niche, for Profitability Channel – to be hosted by Andy – and we discussed the powerful training tool and business resource the channel has become.  Ruth announced a special for members drive – and she also gave out a few pieces of free advice on how to avoid tax issues, other business paperwork problems and how to get the most for your training dollars.  In conclusion, we discussed the e-Learning, training, CE credit courses and video conferencing available on Ribbon.  Be sure to tune in to catch this dynamic and well spoken guest as she helps you improve your business.

Tune in next week, when we’ll have John Lehmberg from MakeItLoudSites.com on.

==========================================================

This week's show is brought to you by QAlias and Grocery and Gas Today, with hosts Andy Greider and Lee Kantor.

Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line

Direct download: UiP_January_22_2009.MP3
Category: podcasts -- posted at: 7:27 PM
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