Thu, 26 July 2007 ![]() From low cost monthly marketing to getting great auto deals online, to winning friend, influencing people and growing your business, this episode of Uniqueness is Power really brought the goods. We began the show talking about increasing your personal visibility online, and what we've found to work well. Currently, when someone meets you, one of the first things they are likely to do, is google you. So, what happens when they do? If you don't come up in that first page, or there is old or worse, bad, information out there, it can reflect poorly on you. This is the first deep impression people get of you, in many cases. So, what can you do to make that impression as controlled and positive as possible? Listen in (or read the article) to find out more about how to be the top listing in Google, leverage Web 2.0 technology and network online like a pro. Our Business Booster for this week is Carrie Lubus, with Dale Carnegie, a name most people will recognize, and often assiciate with public speaking. Dale Carnegie has grown into much more than just the book, "How to Win Friends and Influence People." These days, a holistic effort roots in business growth basics and expands from there, offering people the knowledge, skills and practices they need to add tremendous value to their businesses. Next up, we had the Lending Tree for Autos - and just like when lenders compete, when dealers compete, you win! Our Unique of the Week, BestCarNow.com CEO Bryant Hinson, has very interesting 48 hour, reverse auction model, and bestcarnow.com has already latched onto Next week, we'll have on author John Jantsch from Duct Tape Marketing, Business Booster George Ishee from CEO Space and Unique of the Week, Michael Valverde from CRE Loaded. ====== This week's show is brought to you by Carroll/White, with hosts Andy Greider and Lee Kantor. Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed. Please send any questions to andygreider@comcast.net. Want to take your magazine or publication online? Visit www.bluetoad.com and use the coupon code SYBL for a nice .25 per page discount from our sister site, www.saveyourbottomline.com Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line. Comments[17] |
Thu, 19 July 2007 ![]() Is a 4 hour work week possible? Lee and Andy contend with this new book by Timothy Ferriss and find a lot of merit in the potential of many of the suggestions inside the covers. Well worth the read and very interesting to be sure. From outsourcing your life to learning how to work for awhile, then do a mini-retirement, the lessons are for the new age - this is not your father's retirement plan - and isn't what was pitched to you, either. We're working on Timothy as a guest upcoming. Rich Swier, an entreprenuer's best friend, runs the blog called Pros and Cons of Hitchhiking, focusing on young companies growing ideas into a business and businesses into a living. Pros and Cons is not only a Roger Waters album, a great resource for growing your new business. Be sure to check him out at: swier.blogspot.com for lessons, advice, historical anecdotes and his book of the same name. Our Business Booster was Jon Starets of Smart Reply. With over 2 million cell phones active in the American market (that"s a staggering 66% or more of folks who have phones) – it is no surprise to see many companies vying for control of the marketshares. Every demographic and age person uses of cell phones. They represent easy one-to-one communication, and they can do so in many ways as they capture both voice and data transmissions. For personal use, this means quick videos and sending pictures from events. But for retailers and direct marketers, cell phones represent a huge new opportunity. Smart Reply, a company who has been at this a lot longer than most, is making a significant difference in Voice Marketing, Text Messaging and more for their clients. Be sure to check out their services, which are economically priced and efficient, as well as eco-friendly. As Unique of the Week, we were joined in studio by Kim Gocke of portalhood.com - a very cool concept for HOA's or civic and non profit orgs, who seek to eliminate or at least subdue issues around having volunteers both produce content and upkeep that content for community bulletins, webpages and blogs. Before PortalHood, members of neighborhood associations and local organizations had to rely upon newsletters, phone calls, and face-to-face meetings to obtain information. Too often, however, the news was old (the event already occurred) before members received notice. Group websites, too, which everyone applauded in the beginning, gradually became as interesting as day-old bread. The announcement about the Christmas gathering remained through the summer because maintenance fell upon the shoulders of one or two individuals who were too busy to take the time. Everyone is busy, but community and group members must be informed. PortalHood satisfies the need to exchange timely news quickly and easily. Learn more about this great service. Join us next week for John Janstch of Duct Tape Marketing, for Carrie Lubus with Dale Carnegie and for Bryant Hinson with BestCarNow.com. ====== This week's show is brought to you by Carroll/White, with hosts Andy Greider and Lee Kantor. Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed. Please send any questions to andygreider@comcast.net. Want to take your magazine or publication online? Visit www.bluetoad.com and use the coupon code SYBL for a nice .25 per page discount from our sister site, www.saveyourbottomline.com Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line. Comments[20] |
Thu, 12 July 2007 ![]() Wow, three guests for the first time in a long time - but that's the way of the future on Uniqueness is Power, as the business growth solutions show has added a new section - Authors, Bloggers and Speakers to the already powerful Business Booster, Unique of the Week and Host Tips sections. Right after Lee and Andy finished giving tips on how to grow your business online through blogging, we spoke with Harrine Freeman, author of "How to Get Out Of Debt, and get an A Credit Rating - for free" Knowing that credit ratings are at the heart of the first 2 years for a small business, we brought in Harrine Freeman as our first guest on the authors, speakers and bloggers section. Harrine knows firsthand how hard it can be to be in massive debt - and then break through and build a business. She's proof in the pudding - check out this interview for great tips on how to eliminate debt in your life.
Next up, we welcomed Sandy Richardson of the Gwinnett County Chamber of Commerce, who filled us in on how a CoC helps build a business, and in particular, how the Gwinnett Chamber is doing some things to stand out among Chambers, and help the Country live up to the motto "Success Lives Here." Our Unique of the Week, Radar Sign's Charlie Roberson, was a delight to speak with. With life rushing by us faster and faster - and who doesn't think that's the case - what difference does a few mph make? Well, for RadarSign, a few MPH slower is the name of the game, along with increased safety for pedestrians, animals, children, others. By alerting neighborhood speeders to slow down, the folks at RadarSign are making significant progress and helping lower traffic incidents in neighborhoods, office parks and industrial parks. ======= This week's show is brought to you by Carroll/White, with hosts Andy Greider and Lee Kantor. Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed. Please send any questions to andygreider@comcast.net. Want to take your magazine or publication online? Visit www.bluetoad.com and use the coupon code SYBL for a nice .25 per page discount from our sister site, www.saveyourbottomline.com Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line. Comments[24] |





