"Sanity vs Sicko" Author (A Health Plan for Business Owners!), Mobile Messaging and the One Year Anniversary of Uniqueness is Power

Join us for Dan Boaz who talks "healthcare to benefit ALL without government involvement" - and Larry Block of MMT - shows you how to reach people on the device they carry 85% of the time

Ok, folks, so it was the 1 year anniversary - we passed 50 shows, and we hosted 142 guests in this past year!  Wow!  What a milestone - and we share with you, in case you missed them - the top 10 shows, top 5 guests and the 4 specialty shows.  Links available at:

http://uip.libsyn.com/index.php?post_id=261812

Joining us in the studio as this week's Author/Business Booster combo was Dan Boaz, who has written a very practical essay about how to save the health care and insurance debacle in the USA without government involvement.  Boaz has a 5 step program,  outlined below, but please download his pdf for his full opinion and reasoning.  The program's five steps are interdependent. 

Step 1. Eliminate health insurance in the workplace making all health policies individual or family owned.

Step 2. Require that individual and family health insurance become mandatory like auto insurance.

Step 3. Insurance companies must institute a policy of guaranteed insurability for all applicants.

Step 4. The major medical part of individual and family health policies must be changed.

Step 5. Continue to make health insurance policies non cancellable and affordable by the insurance companies.

In our second segment, we had another segue-way guest – both Business Booster AND Unique of the Week – Larry Block of Mobile Marketing Technologies.  Larry shared how cell phone text messaging, coupons, alerts and other opt-in driven information can benefit both the cell phone user and the business or messaging entity. 

Accessing the one device Americans have on them 85% of the time, 24-7, makes the most sense.  Sending to email and to voicemail are slower, less reliable and make the info received far less valuable.  From sending text alerts to students in cases like the recent Virginia Tech and Deleware State gunmen and shootings to reminding patrons of upcoming concerts, the potentials are fairly unlimited.

Be sure to check out the ways in which Larry can help you promote your business in a green manner – no trees are killed to send a text or coupon message on the cell phone, and it stays with the patron wherever the phone goes.  No more forgetting coupons, no more missing events.

Thanks for making us grow the way we have in the past few months, and in our first year.  If you listen, and know people who could benefit (87% of small – medium sized businesses can) – please forward to a friend.

Thanks!
Andy and Lee

==========

This week's show is brought to you by Carroll/White, with hosts Andy Greider and Lee Kantor.  Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Want to take your magazine or publication online?  Visit www.bluetoad.com and use the coupon code SYBL for a nice .25 per page discount from our sister site, www.saveyourbottomline.com

Need to start a national salesforce - want to only pay anything once your new sales people sell things?  Call 404 516 4204 to find out more.

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line.

Direct download: UiP_September_27_2007.MP3
Category: podcasts -- posted at: 11:50 PM
Comments[24]

Please take some time out to check out the top 10 shows of our first year on air, and the top 5 guests who didn't make the top 10 shows, plus a review of the top specialty shows from the year.

Sales Funnels, Gunshots and more...

Guests George Ishee, the Sales Funnel Guru, Ken Futch, who opened minds (his own at least) and owner of Bonded, with the Vegas life insurance Unique of the Week.

 

 

Sat, 9 December 2006

Creative Staffing, Making Your Message Seen AND Heard, and Direct Mail Tips for Coveted C-Level

Guests Cindy Caldwell, who herds cats and creatives for a living.  Darryl Roberts with Hello World (www.mydigitalage.com) for video mail. video suites online and more.

 

Sat, 10 February 2007
Travel (and Get Paid) plus Accounting Made Easy

Doug Bauknight joins us for talk about book travel online (www.travelwithbabyboomers.com), non-profit fundraising, being your own travel agency (www.blueskybluewater.info) and more, plus Matt joins us for the lowdown on outsourced accounting.

 

 

Sat, 10 March 2007
Virtual Business, What A Concept, Georgia Podcast Network and PodCamp Atlanta '07

 

Amber Rhea and Rusty Tanton come to the studio pre-Podcamp Atlanta, where Lee, Adam and I all spoke, and participated in the greatest un-conference this side of the Mississppi.  Also, Sherry Heyl joined us and discussed blogging in the new world - how corporations can benefit and what the drawbacks are.

 

 

Thu, 17 May 2007
Knowledge Management, Airport Hygeine and Pedylics (due to Security) and Ad Rants

Another amazing Unique of the Week, with Allan Hess of Airport Booties - after speaking to Allan, we'll never do airport security the same way again.  Plus Lee and I learn how to manage the little knowledge we have with Stacy Land.

 

 

 

Thu, 31 May 2007
Taking Pubs Online, plus "Made to Stick" by the Heath Brothers

Multi-faceted guest, Brad Wreidt of Bluetoad.com joins us and speaks about how to take your publication online, cost efficiently.  To make it even better, he added a code - SYBL - for our listeners to get another $.25 off a page.  www.bluetoad.com

 

 

Thu, 21 June 2007
Ads that Stink, Referrals that Don't - and Geeks Who Get "It"

Networking Guru David Alexander of Referrals 4 Life, and Jason Syzdek of Jaymunda join us to discuss how to get leads through referral, and why most webshops still fall well short of what clients need.  www.referrals4life.com and www.jaymunda.com  - we were so impressed with Jason that he will be handling the re-vamp of the website for us upcoming.

 

 

 

Thu, 28 June 2007
Hey Good Looking, Hi Tech Printing and 1099 Commission Salvation

Sarah Hathorn, of Illusta Consulting joined us, as did Jodi Pierce of Alphagraphics.  Neither woman is a mere successful business owner - they are both powerhouses of information - Sarah in the realm of not just what to wear, but what to say, do and act like to win business, jobs and more.  Jodi is the world's best consumer, and leverages this viewpoint to help her customers succeed.  From color copies to direct mail, from logo design to brochures, she creates, concepts, designs, prints and communicates.  www.illustraconsulting.com and http://us592.alphagraphics.com/

 

 

 

Thu, 30 August 2007
Great Expectations (Surpassed), Trade-Per-Click and a Soil Revolution!

Wow!  Carlton Reed is an inspiration, and deserves the accolades of Dicken's most famous book.  He joined us and gained our trust and belief in his ability to help turn the corner for companies.  Also, we were joined by the creators of AdGridWork and Review Back who have set up a review service for blogs, and a trade-per-click for websites.   We then brought in perhaps our most Unique of the Week, ever – with Craig Van Pelt from PlantMakers.  Email him for more info.

 

www.adgridwork.com and www.reviewback.com plus ->  www.greatexpectationscarltonreed.com

 

 

 

Thu, 6 September 2007
Top Google Ranking, Save Company Benefits Costs and How to Create and Distribute and E Book

Charles Fellingham of QAlias joins us for a discussion about gaining top Google ranking (and Yahoo!) plus Lee and I learn about benefits - and show companies how to save money there, plus we cover how to  create and distribute your own e-book, a great viral marketing campaign.

 

 

Plus 5 guests who didn’t make the episode cut:

 

Free Ink – Lenny Greene
InXpress – Dustin Hansen – use code ATL101 for Dustin’s service
Times2 and Menuette – Jeff Marlowe
Blue Tree Tech – Jeff Paige
My GA Doctor – Mike Davis

 

Plus 5 special episodes that made the year great – on

 

Franchising,
Franchising Special, Plus a Look At Google's New Toys

 

 

Sales Team Building
Ultimate Sales Team Building and Solutions, plus Growing Your Small Business Free Resource Guide

 

Fundraising
Starting Up, Seeking Capital, Meeting Investors

 

 

Networking
How to Network Efficiently and Positively, plus Networking as a Business

Category: Articles and Advice -- posted at: 10:13 AM
Comments[37]

From the development of young souls into wise older ones, to the monitoring of technology to make it more efficient (plus hints "in English" to help improve PC performance today!) - we covered a wide range of topics today, with guest Crissy Klaus, CEO of FIO360 and Jeff Paige, Owner and CEO of Blue Tree Technology.

Lee and Andy began the show talking about how to go from networking - to netweaving - to networthing - the three levels of networking now being discussed.  What begins with "how can I help YOU?" turns into "who do I know who can help YOU grow?" (netweaving) and then into "How can WE ALL gain traction and GROW as a result of this conglomeration?"

Our Business Booster was Jeff Paige of Blue Tree Technology, and he gave Lee and Andy plus our packed audience in studio a lot of great tips to improving the performance of their PC, what NOT to do in a meltdown and also previewed his remote monitoring service - which seems like a very pro-active manner in which to make sure you don't run into problems.  Jeff is extremely personable and easy to understand, which is something all too rare in those who are technologically proficient.  He speaks English - not Geek - and he even walked Lee through the intricacies of how to get better performance from his PC.  Check him out in the interview, learn more and then give them a call - when you have PC Problems and don't know what to do, call 770 849 - BLUE.

We moved from high tech fixes on to high tech, yet organic, childcare, right here in Atlantic Station, opening in early 2008.  I met Crissy Klaus about 6 months prior and knew once things began to grow, we'd want her on the show to speak about the new FIO360.  Meaning "to become" (Fio) and 360 meaning "whole" - the name makes sense, especially when you hear what this amazing undertaking encompasses.

So, what's the big deal?  From kid-sized entrance doors, to 4 stage security, from organic meals to family dinner packs to go, from everything being based in nature to a pyramid staged program that takes children through and prepares them well for schools like Waldorf, Montessori and more - this is an amazing facility.  In addition, Klaus is helping amortize the cost of the service to be competitive with other facilities by adding all sorts of extra residual and helpful resources.  Be  sure to go to the website and download all the info you can - and get on the waiting list - which can only grow to a little over 250.

=========

This week's show is brought to you by Carroll/White, with hosts Andy Greider and Lee Kantor.  Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Want to take your magazine or publication online?  Visit www.bluetoad.com and use the coupon code SYBL for a nice .25 per page discount from our sister site, www.saveyourbottomline.com

Need to start a national salesforce - want to only pay anything once your new sales people sell things?  Call 404 516 4204 to find out more.

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line.

 

Direct download: UiP_September_20_2007.MP3
Category: podcasts -- posted at: 9:50 PM
Comments[26]

From marketing your business with what you already know, and a few more tips from hosts Andy Greider and Lee Kantor, plus the power of our Business Booster - renowned CRM expert from Profiling Solutions, Alanna Galiano and CEO of our Unique of the Week, Fast Pitch Networking’s  Bill Jula, we have another show full of information on how to grow your business and your brand, plus how to keep up with the changes in technology and make your mark online and off.

Lee and Andy began the show by talking about the many things we have available already to help jump start marketing right out of the gate in a new business  - or from now on in an existing one. 

Things we forget we know include - knowledge we have to share with potential customers – just because you know something doesn’t mean everyone else does.  Don’t neglect or forget your network of friends, neighbors, old co-workers, church, etc.  Be sure to pick locationsyou’re your business that engender cooperation and synergy and community involvement.  Work on immersion and partnership branding and educational efforts.  Don’t try and sell – try and help and sales will come.  Work on how to grow through the internet – two of our suggestions are – www.fastpitchnetworking.com and www.qalias.com.

We’ve brought you another Business Booster that can help organize your data, improve your sales, but perhaps more importantly, help you understand how to connect with customers on a regular, ongoing and beneficial basis.   Alanna Galiano with Profiling Solutions has a plethora of experience in the field, is a nationally known speaker and works with companies in a consultative manner, assessing their needs, goals, and business drivers in order to help facilitate what CRM solution to suggest.

Working with all the major players makes her able to help on all levels, and having strong partnerships and knowledge of who else is excellent in the space makes her an invaluable resource for your business.  Listen in as she tells us what the common mistakes are in CRM purchasing, how you can migrate data from one CRM to another and how she has helped clients succeed.

Next, we were joined again by Bill Jula, CEO of Fast Pitch Networking.  And yes, we’re smitten.  We love what Bill is doing – and the proof is in the pudding – the event we held Wednesday the 12th was proof Atlanta is understanding Fast Pitch and will be soon on track to grow wildly and take FP in this area to a new level.  So, we’ve described Fast Pitch as a combination between Linked In, You Tube, PR Web and Happy Hour – and Bill Jula takes some time to discuss with us how the whole model works, specifically focusing on the PR model, and what that brings to small business owners and others setting up a profile.

Allowing for multiple profiles (assuming separate email addresses), Fast Pitch members can promote more than one business and can use the PR mode for each – up to one press release a day that hits Google News, Yahoo News, the inbox of thousands of Fast Pitch members and specific press outlets, if chosen.  The large amount of fresh content has Fast Pitch releases often ranking overtop of the wires like Reuters and AP, and the niche focus of the members assures most often that the releases aren’t buried.  Tell us one other place you can get top listings in Google News and Yahoo News without spending thousands per month?

With a scope and scale of current tools and more on the way, we wholeheartedly suggest a good look at Fast Pitch – and tell Bill that Lee Kantor and Andy Greider sent you – we want him to know you found out about Fast Pitch here.

=======

 This week's show is brought to you by Carroll/White, with hosts Andy Greider and Lee Kantor.  Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Want to take your magazine or publication online?  Visit www.bluetoad.com and use the coupon code SYBL for a nice .25 per page discount from our sister site, www.saveyourbottomline.com

Need to start a national salesforce - want to only pay anything once your new sales people sell things?  Call 404 516 4204 to find out more.

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line.

 

Direct download: UiP_September_13_2007.MP3
Category: podcasts -- posted at: 9:10 PM
Comments[19]

Ever wanted to be an author?  These days it is easier than ever and with EBookPro you can do so much more than just become an acknowledged expert.  Lee and Andy discuss the benefits to EBooks, and to EBookPro - and walk you through how to use this type of tool to virally create a massive flow of visitors and signups for your mailing list.  Increase your internet sales today and get started on promoting something you know how to do.

Everyone is concerned about benefits - and about lowering costs and keeping their bases covered.  In companies with 100 and less employees, keeping up with changing laws, exceptions, rules and more is the job of one person who wears many other hats.  Often, assumptions are made that can cost the company thousands if not more in potential losses.  E-Ben Concepts takes a very logical approach, educating clients on the pitfalls, and taking over the responsibilities.  Blake Watts joined us and shared what makes his company different, and some of the dirty secrets of what happens in many cases with COBRA, with FMLA and with other compliance gone bad.  He also spoke about how his company has saved between 70,000-150,000 a year for some accounts.  Listen in to find out more - and Google the name Blake Watts for more info, as he had already met up with our next guest.

Googling someone's name for info about them - it is becoming a common occurance.  So, what control do you have about what comes up about you?  Up until recently, not much, unless you had the money to do a pay-per-click campaign and the wherewithall to make it stick and keep you near the top.  Along comes QAlias, with a $10 a month solution to assure you top #1 positions on Google each time someone searches (as well as Yahoo!)

Our Unique of the Week, QAlias co-founder Charles Fellingham spoke about the importance of being able to position online and how his company helps this happen.  Constantly evolving and growing, QAlias will soon be able to drop backgrounds in for larger organizations or companies that want a branded look.  Currently, the monthly fee gets you top ranking, a bio page, a business card page and a bulletin that works as a blog and an email blast center.  Not shabby at all - in fact, we recommend this to any small business owner - it can save you the next time you forget or run out of business cards, or want someone to find you amidst all the internet clutter - sign up and then tell them to Google you.  Try it - go there now and type in Andy Greider.  Then check out the top link.

================== 

This week's show is brought to you by Carroll/White, with hosts Andy Greider and Lee Kantor.  Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Want to take your magazine or publication online?  Visit www.bluetoad.com and use the coupon code SYBL for a nice .25 per page discount from our sister site, www.saveyourbottomline.com

Need to start a national salesforce - want to only pay anything once your new sales people sell things?  Call 404 516 4204 to find out more.

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line.

Direct download: UiP_September_06_2007.MP3
Category: podcasts -- posted at: 9:41 PM
Comments[26]