Amazing guests!  Superb information to grow your business is tough times!  Unique ideas!  We bring it all to you, on Uniqueness is Power, your Business Growth Solutions show.

This week Lee and Andy ponder which political party is best for small businesses – and you might be surprised with the answers and results to the research.  Be sure to go to the World’s Smallest Political Quiz to find out how your values match your support before you listen in.

Second on the show was Jason Syzdek, who helped small business owners understand how to properly set expectations with regards to the marketing they are beginning.  Syzdek covered how most businesses miss the most unique part of word of mouth marketing – actually executing the plan.  Using amusing examples coupled with poignant information, Syzdek (a second time guest), really helps us understand how we can all benefit from using word of mouth and viral marketing properly – and shows how to implement the tricks of the trade.  He can help you from his company, Jaymunda!

Our third guest (who appears in an inserted format this week) was Stephen Jones, of Growth Strategies – back to talk more about his amazing tool, Executive Briefings.  His success since we last had him on prompted a quick return visit to go over some other aspects of this amazing door opening sales tool – a third party commissioned presentation designed to attract your target audience and educate them, not sell them, on your products and services.  By sharing pertinent industry information with the potential clients, they are alerted to why they need to pay attention to your offering today.  This greatly increases odds of both setting the first appointment and also of landing the business overall.  Be sure to check it out – and tell Stephen we sent ya.  This is a tool all small and medium sized businesses can't afford to be without!

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This week's show is brought to you by Carroll/White (marketing, business and technology consulting experts), with hosts Andy Greider and Lee Kantor.

Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Own your name on the web!  Be found at the TOP of Google anytime someone searches your name!  Control what the web says about you - for only $9.95 a month.  Google Andy Greider for a sample and then click the globe atop the screen to sign up today!

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line

To learn more about how to effectively position yourself online, hear how the internet has changed media delivery, use video and walk-on-the-web technology and to hear an inspiring tale of entrepreneurial success – listen in to today’s show – just download the mp3 and listen along as we help you grow your business.

Lee and Andy begin by discussing the different elements that have really changed media delivery online.  From new online tv stations  to podcasting, and purl (direct mail drives online) to online resumes, there is a lot to ponder.  Get an unique perspective as we delve into this world today.

Next up, be sure to listen closely as the Video Bishop, C Ranaldo Weaver takes us on a learning journey regarding online video, flash website creation and the tricks of the trade.  If you want video on your website, or are seeking a walk on the web plug in….this is the man to pay attention to.

From there, we spoke with Nina Frye about LTD Chix (and Andy embarrasses himself, forgetting that LTD stands for Living the Dream, not Limited…)  And it stands to reason that is the abbreviation, as this company is having pretty much unlimited success…with 12 designs illustrated to parlay the working Mom into a perhaps overtaxed, but still smiling caricature – these are immensely popular shirts.  Starting at a local festival and growing rapidly from there, Frye and her partner Cindi Schmitzer have really taken this from a fledgling startup to something with serious potential.  Listen in if you think you  want to start something up for some inspiration!  And for crying out loud - order a shirt for a Mom you know!  She deserves it...

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This week's show is brought to you by Carroll/White (marketing, business and technology consulting experts), with hosts Andy Greider and Lee Kantor.

Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Own your name on the web!  Be found at the TOP of Google anytime someone searches your name!  Control what the web says about you - for only $9.95 a month.  Google Andy Greider for a sample and then click the globe atop the screen to sign up today!

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line

For a sales show that will bring you the best in how to choose an affiliate program and software to great resources like Sales Gravy and Salesconx, be sure to join Andy Greider and Lee Kantor as we help you grow your business, and increase your personal brand!

Lee and Andy begin by exploring the two different main mindsets of the affiliate program pantheon – that of high traffic push to the other side of high personal touch pull.  Each have solutions targeted to their ends, and each have different ways in which they succeed.  Tune in to hear more – and also learn how to recognize elements that make up a strong program if you want to join one.

Want to learn more about sales?  How about being able to learn from the best tutors out there?  How about being able to do this for the cost of a smile?  (as in free….)  Our Business Booster this week was Jeb Blount, founder and CEO of Sales Gravy, where they treat salespeople like the elite athletes of the business world.  Jeb is full of great ideas, and this two year old site may be the only resource we’ve seen with so much to offer you as a salesperson (and let’s face it, we’re ALL in sales of some sort.)  Jeb shares plenty of tips and ideas while he shares the most popular features of the community they are developing.  Come post a job for free, or apply – but do it soon, as the potential for this becoming a paid service increase each day.  Check out cool podcasts, read awesome articles and learn from top experts – all as part of your free membership.  Jeb is reachable – and answers both his phone and his email.

How would you like to stop fruitlessly spending money on Google AdWords for keywords that don’t convert?  How would you like strong leads EACH time you pay money?  Our Unique of the Week was Evan Sohn of Salesconx – a very interesting and strong compliment to Sales Gravy.  Wherein Sales Gravy is a resource laden site, Salesconx is where connections make you money – and warm up the sales process.  You can both buy and sell leads on the site, and your account manager is there to help you work through the process.  When you offer to pay someone for a lead, there are three stages.  The first is the initial lead offer – say for $25.  Then the money is held in limbo while you certify the veracity of the lead.  Then there is the “success fee” – often a one time fee that is a percentage of the closed new business from that lead.  Let’s say it is $500 – at 10% of a $5000 deal.  For providing this service and the assistance, Salesconx takes a 20% processing fee (making them a profit of $105 on that full transaction – very fair all in all….listen in as Evan compares this with a typical Google AdWord effort….)

Be sure to tune in next week as we go digital with the Video Bishop, C Ranaldo Weaver, and speak with the magnate of hip and cool clothing, Ltd Chix.

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This week's show is brought to you by Carroll/White (marketing, business and technology consulting experts), with hosts Andy Greider and Lee Kantor.

Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Own your name on the web!  Be found at the TOP of Google anytime someone searches your name!  Control what the web says about you - for only $9.95 a month.  Google Andy Greider for a sample and then click the globe atop the screen to sign up today!

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line

Another show chock full of great information and guests - Join Andy Greider and Lee Kantor as we help you grow your business, and increase your personal brand!

From hairapy to business therapy to family memories – we have it all in this episode of Uniqueness is Power, your Business Growth Solutions show.  We began things with Aura Mae, author of Get Some Hairapy, who is the quintessential therapist, hairipist and social diva of Seattle.  Advocating the idea that not all customers are good customers for her style – she brings in a longterm and highly connected clientele, who appreciate her forward, honest and tough love approach to life.  While most businesses have reasons why you SHOULD come in, Aura Mae and her salon, advocate the reasons why someone SHOULDN’T come in.  Listen in for this fun interview.

Do you have a co-worker who you don’t gel with?  A boss you can’t understand?  Feel left out or behind in company functions?  Perhaps the team just needs some work – and our next guest is the leader in doing so, while making everyone smile and learn at the same time.  Brownell Landrum is with Draw Success, a company that was founded out of necessity (and maybe a little pain, as well.)  Landrum worked for a few large corporations and in the last one had the team that put the dys in dysfunction.  Her work thereafter was to create a game, partially based in Disc-Jungian psychology, partially based in experience, and partially based in having some fun!  If you are in management and know your team needs some help – or suspect there may be some underlying quiet issues, connect with Brownell at brownell@drawsuccess.com

Who has gone to the family reunion only to find they no longer remembered everyone?  Or they hadn’t kept up as well as they’d have liked after seeing the relatives you thought you didn’t like?  Or found a relative who was doing something really cool, if only you’d known?

Well, as a part of those types of experiences, and after a youth of experiencing good stories, increased relations and more around the kitchen table of familial relations, Dean Roy decided he wanted to bring families together online, in a secured social environment.  Set up so there is no way to invite people outside your family – or to have them find you – this network, ShareFam, is free to access and set up and allows you to stay in touch.  One of our favorite features was the story section and the news section – allowing you to continue those late night chats that evolve after Thanksgiving cleanup, or those that grow out of setting up a surprise birthday for Auntie Grace’s 90th – be sure to drop by and sign up today.

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This week's show is brought to you by Carroll/White (marketing, business and technology consulting experts), with hosts Andy Greider and Lee Kantor.

Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed.  Please send any questions to andygreider@comcast.net.

Own your name on the web!  Be found at the TOP of Google anytime someone searches your name!  Control what the web says about you - for only $9.95 a month.  Google Andy Greider for a sample and then click the globe atop the screen to sign up today!

Also, if you have a product or service or advice that can boost a business or know of a company innovative enough to be an Unique of the Week, drop Andy a line